Our friends over at DetroitWonk have gotten their hands on advance copies of the upcoming Dodge Caliber commercials. Here's what they have to say:
Click here to head on over and check out the commericials!Yes, we saw four of the new commercials for the all-new 2007 Dodge Caliber. Who wants to touch us? We said, who wants to touch us? Nobody? Ok, fine, we’ll show you them then.
The ads play up stylistic elements the Chrysler Group team hopes will differentiate the 2007 Dodge Caliber from other “CUV class” vehicles like the Pontiac Vibe and Ford Edge. The campaigns’ tagline is “Anything But Cute,” which leaves open a mess of adjectives that may or may not be associative with the Caliber (farcical, wine dark, lugubrious). I dunno, y’all tell us what you think after you take a look at the following Dodge-y goodness…