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According to an Autoblog source, Dodge will abandon the Durango nameplate for the model's replacement due for 2012. In place of that two-generation designator, Chrysler is exhuming the Magnum nameplate, a moniker used on the low-slung wagon built on Chrysler's LX platform up until 2008. The new Magnum is expected to be built atop the 2011 Jeep Grand Cherokee chassis (itself riding on Mercedes-Benz-derived architecture) and skew more toward the crossover segment than the previous rough-and-ready SUV.

Rest of the article: http://www.autoblog.com/2010/01/19/source-next-dodge-durango-to-be-called-magnum/

Allpar link: http://www.allpar.com/news/index.php/2010/01/2011-dodge-magnum-to-appear
 

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it kind of makes sense, as many people will think of the Durango as an SUV that is not fuel efficient, so if this is more of a CUV with decent fuel efficiency, it could be worth it. of course: product > name
 

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Hmmmmmmmmmmm;almost bought a Magnum SRT8....

I'm thinking maybe a future R/T or SRT option on the "new" Magnum as well??
 

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Why can't they come up with new names for these things???....
 
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