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Srt-4

4202 Views 34 Replies 16 Participants Last post by  DodgeInfoCenter
I was talking to a sales rep at the auto show about the SRT variant of the Caliber, His feeling was DCX wasn't lilely to either build the SRT variant of the caliber or bring it into Canada. the target market id all wrong 24 - 35 demographic. The lower end of which the SRT is targeted at has a hard enough time with insurance premiums on a beater car let alone a nw perfomance car.

When you think about it it makes a lot of sense. this age group is paying many thousands of dollars just to get liability insurance, doesn't leave much money left over to actually afford a nice car!

what do you think?
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Apparently. The rep I was talking to said that the Neon STR-4 was such a flop that they won't likely want to repeat it with the Caliber. It may "technically" be available within the year, but they don't expect to sell any in numbers signifuicant enough to continue the SRT-4 in Canada

P
Thats pretty interesting if you ask me. I thought all models go across seas or what Dodge calls the 100 countries? Looks like people will be importing them then.
I seriously doubt they just blanked export to all markets. that doesn't make sense. they would have research what will sell where and then make offerings that are appropriate to that market. we've already seen that with the Caliber. The diesel variant isn't on the option list here in NA.

P
was98strat said:
Apparently. The rep I was talking to said that the Neon STR-4 was such a flop that they won't likely want to repeat it with the Caliber. It may "technically" be available within the year, but they don't expect to sell any in numbers signifuicant enough to continue the SRT-4 in Canada

P
Uh, the Neon SRT-4 was a flop? They planned to make 3500 a year for 2 years, and had to crank production up to 10,000 for the second year and 15,000 for the third year just to keep up with demand.

Sales reps say a lot of stupid things. I talked to a sales rep at Dodge the year after I bought my SRT-4, and he tried to tell me that the 2004 had a lot more power than the 2003, and that the engine could take a lot more upgrades than the 2003... I just laughed to myself, and let him talk...
srt4evah said:
Uh, the Neon SRT-4 was a flop? They planned to make 3500 a year for 2 years, and had to crank production up to 10,000 for the second year and 15,000 for the third year just to keep up with demand.

Sales reps say a lot of stupid things. I talked to a sales rep at Dodge the year after I bought my SRT-4, and he tried to tell me that the 2004 had a lot more power than the 2003, and that the engine could take a lot more upgrades than the 2003... I just laughed to myself, and let him talk...
It's all realative. He was talking about canadian sales. Apparently only something like 2800 were sold in Canada TOTAL! That makes it a big flop here.

P
He just says what he knows....or doesnt
srt4evah said:
Sales reps say a lot of stupid things. I talked to a sales rep at Dodge the year after I bought my SRT-4, and he tried to tell me that the 2004 had a lot more power than the 2003, and that the engine could take a lot more upgrades than the 2003... I just laughed to myself, and let him talk...
He was just trying to have a "bonding" convo with you. Many sales reps use this tactic to try and find common ground with the buyer. I would assume he heard about the 03 215hp rating vs the 04-05 230hp rating:eek:
silentwig said:
He was just trying to have a "bonding" convo with you. Many sales reps use this tactic to try and find common ground with the buyer. I would assume he heard about the 03 215hp rating vs the 04-05 230hp rating:eek:
I was going past a Ford dealership and decided to look at the Fusion up close for the hell of it, and the salesman asked if I was interested in any other car. I told him the Dodge Caliber and he said that it was the same as the Neon. I am like it is on a completely different and newly engineered chassis with Mitsubishi and he still said it was like a Neon. I gave up and told him I was on my way to look at other vehicles. I dunno why they try to know about ALL cars though.:rolleyes:
yea, the people who actually know about cars dont sell them. people who sell them are marketers not car enthusiasts. they know what they hear and what they hear is from other dipshits who they work with. how many engineers talk to sales reps and shit. even if they did, not to many sales reps would understand wtf they are talkin about
I was talking to the lady on the display for the SRT-4 and I asked I could see under the hood and she said im not allowed to and she said the engine wasnt ready yet..........but the rest of the car is? I kinda wanted to see that 300hp monster she said it was.
specialk01510 said:
yea, the people who actually know about cars dont sell them. people who sell them are marketers not car enthusiasts. they know what they hear and what they hear is from other dipshits who they work with. how many engineers talk to sales reps and shit. even if they did, not to many sales reps would understand wtf they are talkin about
That is not true at all. There is only a few Car enthusiasts as salesman.

The SRT-4 Caliber is coming to Canada.

300HP!!!!
Um that's what he said
steve desjardins said:
That is not true at all. There is only a few Car enthusiasts as salesman.

The SRT-4 Caliber is coming to Canada.

300HP!!!!
Yeah, I think he read it the worng way...
yes I did misread it. It was late when I posted that.
sales reps are just that, sales reps. their paychecks arent from dcx and many times neither does their info. at the auto shows, the local area dealers probably bid for the exclusive right to have their dealership reps on hand at the booth.
was98strat said:
I was talking to a sales rep at the auto show about the SRT variant of the Caliber, His feeling was DCX wasn't lilely to either build the SRT variant of the caliber or bring it into Canada. the target market id all wrong 24 - 35 demographic. The lower end of which the SRT is targeted at has a hard enough time with insurance premiums on a beater car let alone a nw perfomance car.

When you think about it it makes a lot of sense. this age group is paying many thousands of dollars just to get liability insurance, doesn't leave much money left over to actually afford a nice car!

what do you think?

Im a sales rep Srt specialist and he is an idiot!
what a moron.... i went throught the same ordeal with a ford dealer when i was looking for a SVT focus. dumbass didnt know anything about it and made up a bunch a bullcrap I knew more about it than he did.
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